Reggae artiste cum media personality, Blakk Rasta
Reggae artiste cum media personality, Blakk Rasta, has urged Ghanaian musicians to invest in their careers if they want to be recognised as international artistes.
In a discussion on United Showbiz on February 22, 2025, Blakk Rasta said buying cars and houses cannot be categorised as investing in a craft.
“Our artistes are afraid to invest in their craft. They would rather buy Rolls-Royces and expect that people would come to your show and watch them. Kill and brand yourself because branding isn’t about buying Rolls-Royce and houses.
“Spend on your career because it isn’t force to buy Rolls-Royce or houses,” he said.
Blakk Rasta further applauded gospel musician Sonnie Badu for his contributions to the music industry.
According to him, Ghanaian artistes can use Sonnie Badu as an example when organising an event.
“Look at Sonnie Badu’s recent concert. Did you see the number of people he paraded on stage? If he is having a show in the UK, look at the kind of people he parades on stage.
“Do you think he makes profits from all the shows he organises? He loses in a lot of them, but the brand is going to be tight. As for us, we would buy Rolls-Royce,” he added.
Watch the video below:
Akwaaba UK and Stonebwoy brouhaha: Stop the unnecessary talk and prove that you are an international artist – Blakk Rasta to @stonebwoy #UnitedShowbiz pic.twitter.com/0dAEO8W5WS
— UTV Ghana (@utvghana) February 23, 2025
Meanwhile, watch as Joseph Yammin warns NDC MPs over apologizing for Ken Ofori-Atta’s house raid
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