When Sylvester Stallone waved the chequered flag on Formula 1‘s sophomore Las Vegas Grand Prix, with Mercedes’ George Russell claiming victory under the neon lights of The Strip, it marked more than just the culmination of a race weekend.
It represented the full realisation of F1’s most ambitious experiment yet: transforming a 3.8-mile stretch of America’s entertainment capital into what has rapidly become the sport’s most potent commercial platform.